References

Chaffey D, Chadwick F W (2012) Digital Marketing, fifth edition. Strategy implementation and practice

Econsultancy 2014. David Moth [Online] [Accessed on 25th January 2015] https://econsultancy.com/blog/62548-how-coca-cola-uses-facebook-twitter-pinterest-and-google/

Forbes 2014. Entrepreneurs [Online] [Accessed on 17th January 2015] http://www.forbes.com/sites/jaysondemers/2014/08/11/the-top-10-benefits-of-social-media-marketing/

Forbes 2013. Forbes brand voice [online] [accessed 9th January 2015] http://www.forbes.com/sites/capitalonespark/2013/10/01/why-email-is-still-more-effective-than-social-media-marketing/

Mediareach 2015. Agency [ Online] [Accessed on 25th January 2015] http://www.mediareach.co.uk/

Nectar 2015. Company information [online] [accessed 12th January 2015] http://www.nectar.com/about-nectar/corporate/about-us.points

Nibusinessinfo.co.uk 2014. Digital Media [Online] [Accessed on 21st January 2015] https://www.nibusinessinfo.co.uk/content/advantages-and-disadvantages-using-social-media

Peter Sandeen 2013. Email marketing strategies [online] [accessed December 12th 2014] http://www.petersandeen.com/email-marketing-strategies/

Simply Measured 2014. Social Analytics [Online] [Accessed on 23rd January 2015] http://simplymeasured.com/blog/2014/05/22/lessons-from-coca-colas-social-media-strategy-cohesive-campaigns-and-creative-content/

Simply Measured 2014. Social Analytics [Online] [Accessed on 23rd January 2015] http://simplymeasured.com/blog/2014/05/22/lessons-from-coca-colas-social-media-strategy-cohesive-campaigns-and-creative-content/

Webopedia 2015. Email marketing [online] [accessed January 5th 2015] http://www.webopedia.com/TERM/E/email_marketing.html

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s